Blog

BRAND VERSUS PERFORMANCE? MAYBE ‘AND’ IS BETTER

It is a tale as old as marketing time. The constant argument and divide of Brand v Performance marketing. Last week, I was on a panel with a global agency...

ARCHMON SUPPORTING INITIATIVE TO CLEAN UP ADVERTISING

A little bit of positivity done from the to-do list before we break up for Christmas! Archmon are proud to have signed up to the Conscious Advertising Network - a...

BRIXTON FINISHING SCHOOL LAUNCH ‘AD-CADEMY’ FOR 2021

Something I am very passionate about and will be involved in, hopefully supporting and nurturing breakthrough talent and some of those who need a bit of a leg up. Excited...

5 DISCOVERIES AS A NEW ENTRANT IN DIGITAL MARKETING INDUSTRY

Coming to the end of my two-month internship in Archmon, I have got such a great insight in digital and performance marketing. Although I have studied digital marketing as a...

WEBINAR: AFFILIATE MARKETING FOR BRAND BUILDING

Simon Akers, the founder of Archmon, has presented a webinar of using affiliate marketing to build brand awareness in the Publisher Discovery series. With the development of the digital world,...

ARCHMON EXTENDS UNIVERSITY PARTNERSHIP WITH NEW INTERN HIRE

As a Lincoln-based marketing consultancy, it makes sense to work closely with the local scene, and we've done this, both lecturing and building partnership with local talent. Archmon have extended...